Organizational Vision and Visionary Organizations

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Organizational Vision and Visionary Organizations

Author: James Collins
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Audio Length: 1 hour

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PUBLISHER'S SUMMARY:

Articulating an effective corporate vision can be difficult - is it really necessary? "Yes!" answers James Collins, a former faculty member at Stanford Business School. He shows how and why vision and audacious goals are at the core of "the enduring great company" and reveals the evolution of the visionary organization. He also describes a framework for expressing a vision for your company.

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Page revised: Tuesday, November 30, 2004.