Home > Business > Marketing > Competing with Giants: Survival Strategies for Local Companies in Emerging Markets 
| | Competing with Giants: Survival Strategies for Local Companies in Emerging Markets Author: Niraj Dawar and Tony Frost
Retail Price: $2.95
Price: $2.95
Format: Audio Download
Audio Length: 40 min.  Click here to buy
| | |
RATINGS:
This title has not been rated.
PUBLISHER'S SUMMARY:
As protectionist barriers crumble in emerging markets around the world, multinational companies are rushing in to find new opportunities for growth. To local businesses this can seem like a death sentence. This article from Harvard Business Review explains how they can overcome - and even take advantage of - their differences with competitors from advanced industrial countries by aligning assets with industry characteristics, defending their home field advantage, extending local advantages abroad, dodging the onslaught, and even contending on the global level. This article, which originally appeared in the March-April 1999 Harvard Business Review, is offered in audio form exclusively through Audible.
FIND MORE TITLES:
All categories | Business | Marketing | Search
HOW AUDIBLE WORKS:
Choose from thousands of downloadable audio books, radio programs and much more! | | 
Easily download audio programs from the Internet to your computer. No cassettes or CDs! | | 
Listen at your computer, burn to CDs, or transfer your program to an AudibleReady mobile player. | | 
Save up to 80% compared with audiobooks on tape or CD. Become a member for as little as $14.95 and save each month. |
MP3 PLAYERS:
Compatible MP3 players
Image & Summary provided by Audible, Inc.
All brands and product names are trademarked or registered trademarks of their respective companies.
Prices, specifications, and availability are subject to change without notification. E.&O.E.
Page revised: Tuesday, November 30, 2004. |
